While I was checking out the new Microsoft Store in our mall, I was interviewed by C|Net for an article they were running on the opening. Just found out it was online, here’s a clip for fun:
To that end, Microsoft has pulled out every tool in its arsenal, from PCs to phones to the Xbox 360, as well as a huge “video wall” made up of dozens of 42-inch flat screens connected to form a single, though constantly changing, image or video display.
But by far the biggest draw is a product that isn’t even for sale–the Surface tabletop computer. During the several hours I spent at the store, it was that device, more than the laptops, that drew people in and captured their attention.
Josh Griffin stopped in at the store with his three kids, with all four quickly heading to the Surface. “This is cool,” said Griffin, who came into the store to check out Windows 7 among other things. “I’ve read about Surface before, but never been able to see it. It’s actually a little cooler than I thought it would be.”
The three kids began carving virtual pumpkins on the Surface while we chatted, but eventually Griffin turned his attention back to the tabletop computer. “Can I do one?” Griffin asked his kids, trying only somewhat successfully to elbow his way in.
Surface, though, isn’t the only thing worth pointing out.